Harnessing Water Together:

Jobs in Manufacturing & More

role description

Content Marketing Manager develops and executes content strategies to achieve business goals, manages content creation across multiple channels, and analyzes performance to improve results. Key duties include collaborating with sales and product development teams to develop and edit written and video content, managing the content calendar, and developing brand guidelines. The role requires a mix of strategic thinking, creativity, and data analysis, with a focus on driving ROI through metrics like lead generation and engagement. This is primarily an in-office role, with opportunities to meet clients in the field to gain insight and learn our business.

KEY ATTRIBUTES FOR IDEAL LEADER AT AMERICAN VAlve

• Strong analytic skills and experience interpreting strategic vision into an operational model.
• Independent but also able brings a collaborative and flexible style, with ability to multi-task.
• Excellent problem-solving and communication skills.
• Willingness to roll-up sleeves and hands-on in various aspects of business, working cross
  functionally to identify efficiencies and implement process improvements.
• Analytical, inquisitive, detail-oriented troubleshooter who enjoys developing steps that lead to solutions.
• Actively engaged in growth of business and has a keen sense of urgency.
• Embraces technology and is a change-agent focusing organizational effectiveness and process improvement.

CORE JOB RESPONSIBILITIES

• Strategy and planning: Develop and implement comprehensive content marketing strategies aligned with business objectives. Manage the content calendar, ensuring a steady and consistent flow of content.
• Content creation and management: Oversee the creation of high-quality content across various formats, including blog posts, videos, social media updates, white papers, and email campaigns. Establish and maintain brand voice, tone, and visual guidelines.
• Team and project management: Lead, manage, and mentor a team of content professionals and freelancers.
• Distribution and promotion: Manage content distribution across all channels, including social media, email, and third-party platforms.
• Performance analysis and optimization: Track key performance metrics using analytics tools, generate reports, and provide data-driven insights to optimize content and strategies for better results and ROI.
• SEO and SEM: Oversee on-page SEO strategies to improve search engine visibility and organic traffic

SKILLS, KNOWLEDGE, EXPERIENCE

• 3+ year experience in content marketing role
• Strong leadership and team management abilities.
• Excellent strategic thinking and project management skills.
• Creative writing, editing, and strong communication skills.
• Proficiency in HubSpot, analytics tools, and SEO best practices.
• Proficiency in Adobe Creative Suite software.
• Experience in audience development, competitive analysis, and market research.
• Ability to align content efforts with business goals and KPIs.

travel

Minimal travel expected (<25%

Technical Sales Consultants are key positions who act as a liaison with our outside reps, distributors, and end-users to ensure adoption (specification) of our products. Sales Consultants showcase excellent communication and negotiation skills. They act proactively to address clients’ needs and facilitate the sale process from beginning to the end.

QUALIFICATIONS

Candidate must live in the Atlanta, GA metropolitan area.  

• Proven work experience as a Sales account executive
• Functioning knowledge of mechanical and utility environments
• An ability to grasp clients’ needs and to increase customer engagement
• Solid knowledge of CRM software and MS Office (MS Excel in particular)
• Understanding of sales performance metrics
• Excellent communication and negotiation skills
• Analytical and time-management skills
• Degree in Business Administration, Marketing or relevant field

MAIN DUTIES

• Coordinate with engineers, contractors, and facility managers to implement flow control and water treatment solutions.
• Act as the point of contact for distributors and reps
• Organize regular client meetings to discuss their requirements and potential opportunities
• Develop and manage a sales pipeline.
• Stay up-to-date with new features and product launches
• Monitor and report on sales performance analytics
• Suggest innovative ideas to increase sales and improve customer experience